{"id":2927,"date":"2024-07-02T00:00:00","date_gmt":"2024-07-02T00:00:00","guid":{"rendered":"\/www.youradv.com\/press\/ad-age-names-advantage-7th-largest-agency-company-in-north-america\/"},"modified":"2024-07-02T00:00:00","modified_gmt":"2024-07-02T00:00:00","slug":"ad-age-names-advantage-7th-largest-agency-company-in-north-america","status":"publish","type":"mrktblog-posts","link":"https:\/\/youradv.com\/mrktblog\/ad-age-names-advantage-7th-largest-agency-company-in-north-america\/","title":{"rendered":"Ad Age Names Advantage 7th-Largest Agency Company in North America"},"content":{"rendered":"<p>Advantage Solutions ranks as the 16th-largest agency company worldwide and No. 7 in North America, according to the <a href=\"https:\/\/adage.com\/article\/datacenter\/agency-report-2024-biggest-companies\/2550686\/\" rel=\"noopener\" target=\"_blank\">Ad Age Agency Report 2024<\/a>, underscoring the power of the company\u2019s omnicommerce scale at the intersection of consumer brands and retailers.<\/p>\n<p>The company, which recently completed a headquarters move to St. Louis, is the highest-ranked North American agency outside of New York City, as measured by revenue.<\/p>\n<h2>Omnicommerce Reach and Agency Growth<\/h2>\n<p>Bolstered by its industry-leading <strong>omnichannel services<\/strong>, which includes digital and in-store product demonstrations and sampling, Advantage reported agency revenue of $1.5 billion in 2023, up from $1.34 billion in 2022, according to the report.<\/p>\n<p>\u201cThis is an incredible testament to the creativity, capabilities and hard work of our teams, who are delivering value and generating demand every day for our CPG and retailer clients,\u201d says Advantage CEO Dave Peacock.<\/p>\n<h3>Elevating Brand Experiences Across the Retail Path<\/h3>\n<p>In addition to its sampling and demonstration business, Advantage offers a suite of omnichannel services across the retail path to purchase, including branding; retail media and promotion; creative services; media and performance; marketing technology; events, shows and conferences; packaging design and more.<\/p>\n<p>\u201cOur ability to unify sales and marketing to deliver shopper-centric brand building provides confidence that we can and will change the game across omnicommerce,\u201d says Christi Geary, executive vice president of agency at Advantage and head of AUC. \u201cWith the unparalleled talent and capabilities of our team and the retail and sales anchor of the Advantage enterprise, we are committed to boldly redefining how we partner to deliver award-winning shopper experiences and growth for our clients.\u201d<\/p>\n<p>This is the 80th year of the Ad Age Agency Report, which evaluates the state of the agency market and includes listings and analysis.<\/p>\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Advantage Solutions ranks as the 16th-largest agency company worldwide and No. 7 in North America, according to the Ad Age Agency Report 2024, underscoring the power of the company\u2019s omnicommerce scale at the intersection of consumer brands and retailers. The company, which recently completed a headquarters move to St. Louis, is the highest-ranked North American [&hellip;]<\/p>\n","protected":false},"featured_media":2928,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"mrktblog-category":[42],"class_list":["post-2927","mrktblog-posts","type-mrktblog-posts","status-publish","format-standard","has-post-thumbnail","hentry","mrktblog-category-press"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Advantage Ranks #7 in North America by Ad Age<\/title>\n<meta name=\"description\" content=\"Ad Age ranks Advantage as North America\u2019s 7th-largest agency, citing strong growth in omnichannel services and experiential strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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