{"id":2754,"date":"2021-01-25T00:00:00","date_gmt":"2021-01-25T00:00:00","guid":{"rendered":"\/advantage-news\/advantage-sales-expands-shelf-management-services-to-include-the-digital-shelf\/"},"modified":"2021-01-25T00:00:00","modified_gmt":"2021-01-25T00:00:00","slug":"advantage-sales-expands-shelf-management-services-to-include-the-digital-shelf","status":"publish","type":"mrktblog-posts","link":"https:\/\/youradv.com\/mrktblog\/advantage-sales-expands-shelf-management-services-to-include-the-digital-shelf\/","title":{"rendered":"Advantage Sales Expands Shelf Management Services to Include the Digital Shelf"},"content":{"rendered":"

IRVINE, California \u2014 Advantage Sales<\/a> is expanding its headquarter sales capabilities to include management of products on the digital shelf. This strategic expansion builds on the agency\u2019s ability to deliver stronger retailer insights for optimizing product performance both in-store and online.<\/p>\n

The agency\u2019s Digital Shelf Management Service<\/a> strategy includes training and digital shelf management certification of Advantage Sales business sales managers, who will provide guidance and proactively custom manage retailers\u2019 digital shelves, and a unique Digital Customer Policy Playbook outlining retailers\u2019 varied and complex digital shelf policies.<\/p>\n

\u201cShoppers are blurring the lines between physical and digital shelves,\u201d said Lisa Klauser, president of Advantage Sales. \u201cDigital grocery sales in the U.S. alone are projected to reach $248 billion in 2025, 60 percent higher than estimates made in 2019.<\/p>\n

\u201cRetailers demand digital sophistication from their vendors and category experts and our innovative Digital Shelf Management Service provides that and gives our clients\u2019 top-performing SKUs, including new, seasonal and limited edition items, the best chance of being seen by shoppers online. We\u2019re excited to offer this expanded service, which leverages the expertise of our sister agency, Advantage Digital Commerce<\/a>.\u201d<\/p>\n

How Digital Shelf Management Enhances Retail Success<\/h2>\n

Advantage Sales offers a full range of services \u2014 including headquarter sales services; analytics, insights and intelligence; retail services; business process outsourcing; and in-store media \u2014 that create value for clients by helping them grow sales, reduce costs and quickly execute go-to-market strategies across retail and online channels.<\/p>\n

Learn more about the Advantage Sales Digital Shelf Management Service<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

IRVINE, California \u2014 Advantage Sales is expanding its headquarter sales capabilities to include management of products on the digital shelf. This strategic expansion builds on the agency\u2019s ability to deliver stronger retailer insights for optimizing product performance both in-store and online. The agency\u2019s Digital Shelf Management Service strategy includes training and digital shelf management certification […]<\/p>\n","protected":false},"featured_media":2755,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"mrktblog-category":[41],"class_list":["post-2754","mrktblog-posts","type-mrktblog-posts","status-publish","format-standard","has-post-thumbnail","hentry","mrktblog-category-advantage-news"],"acf":[],"yoast_head":"\nAdvantage Sales Expands with Retailer Insights<\/title>\n<meta name=\"description\" content=\"Advantage Sales introduces new Digital Shelf Management services, helping brands succeed across online and in-store channels.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"\/advantage-news\/advantage-sales-expands-shelf-management-services-to-include-the-digital-shelf\/\" \/>\n<meta property=\"og:locale\" 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